Circular Solutions

A circular economy is a smarter way of using resources. Instead of the traditional “take-make-dispose” model, it keeps materials in use for as long as possible—by designing products to last, reusing materials and recovering value at the end of their life. It’s essential for reducing waste, cutting carbon emissions and building a more sustainable future. At Viridor, we’re helping to drive this shift by recovering materials, generating energy from non-recycled waste and investing in advanced recycling technologies.

Plastic waste is one of the biggest challenges to building a circular economy. The UK throws away around 90 billion pieces of plastic packaging each year, and recycling rates are still falling short of national targets. That’s why Viridor is investing in next-generation solutions—like Plastics-to-Liquids, a form of chemical recycling. Through our partnership with Quantafuel, we’re turning hard-to-recycle plastics into valuable raw materials that can replace fossil fuels in manufacturing, helping to close the loop on plastic.

Yes—and they need to. With the right investment and policy support, circular solutions like advanced recycling can operate at scale across the UK and beyond. Our flagship Plastics-to-Liquids plant in Skive, Denmark, for example, is designed to process up to 20,000 tonnes of plastic waste annually. By turning waste into a resource, we’re not just solving today’s problems—we’re helping to build a more resilient, low-carbon economy for the future.